Saturday, March 26, 2005

Gaming, edutainment and 'embeded' advertising

This is a fascinating area and will continue to boom (for how long?) Something I need to keep an eye on and have a deeper look into. It's a shame I didn't get to the Games forum at ACMI earlier in the week.

Here are some online versions of games recently mentioned.

The Sims Online

Anarchy Online

See 'The Age' article Through innocent eyes.



At 8:06 am, Blogger Tulap said...

The article has developed a good point about too much time for some teenagers spent in front of TV or monitor.
Though I am doubtful about advertisment through computer games, all the games mentioned were unknown to me as they target mature players (owning a credit card). There are other mmorpgs out there and online battle games:
World of Warcraft
Where in-game advertisment is non-existent and quite hard to implement. Bye for now and keep up the good work.


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